Soden 10.15.10

3.1 a -Increased public awareness of UEC

• Annual focus groups of existing and potential patients will be held . To Be Developed with DCF • Website "hits" will increase by 20% by 2010-2011 . See Next Slide • Letters to community/corporate entities in our immediate area will be sent out on an annual basis .

To Be Developed with DCF and VPIA (obtain “Community Residents” lists from Bryant Park and Times Square BID)