2016_SUNY_Optometry_PRR

Alumni/Philanthropy The College successfully concluded a $10M campaign, ( The Vision & the Promise), October 1, 2014. This was the first formal campaign in the history of the College, and its success holds promise for the future. The College is currently working to build upon the Campaign’s success and improve its annual fundraising operation. We have set a target of doubling the percentage of alumni giving annually by 2020. We anticipate the next major campaign will coincide with the College’s 50th Anniversary in 2021. Key Challenges:  The expansion of enrollment in the Doctor of Optometry Program was critical in compensating for the loss of state funding during the period of 2010 – 2012. Further enrollment growth beyond 2017 is not possible. The College will need to look towards research, patient care, philanthropy and/or the development of new educational programs for additional revenues.  The State has been pulling back on capital investment. The College will need to be creative in both procuring State funds and developing new sources of funding to continue the upgrade to its facilities and enhance it clinical care/clinical education facility.  Health Care Reform will dramatically change the reimbursement model of care. The College’s University Eye Center must be proactive in protecting and expanding its patient census.  As we look at future fundraising campaigns, we will need to significantly improve alumni engagement. While Alumni giving (in terms of dollars) is up, the percentage giving is only 8%; this needs to at least double before we begin the next major campaign. Standard 4, 5 & 6: Leadership, Governance, Administration & Integrity The leadership and governance structure of the College has been relatively stable since the last MSCHE review. Changes in administrative structure include since 2011 include: University Eye Center: The most significant changes have occurred within the College’s University Eye Center (UEC). Prior to June 1, 2015 the College’s clinical care programs (both College ‐ owned and affiliated) and their administration was overseen by the Vice President for Clinical Affairs who was also an optometrist. With increasing administrative burdens on health care facilities and the need for the College to expand its partnerships in the NYC health care community, the area was reorganized. 1. Vice President for Clinical Administration/Executive Director of the UEC : Ms. Liduvina Martinez ‐ Gonzalez (formerly UEC COO) assumed this position on June 1, 2015. She is responsible for all aspects of the University Eye Center. This is the first time that a health care executive rather than an optometrist assumed the top administrative post in the UEC. This arrangement is more consistent with health care management structures seen in hospitals and health centers nationally. At that time, a newly defined position of Chief Medical Officer was created. 2. Chief Medical Officer: This position was filled as of January 11, 2016 by Dr. Michael McGovern, an optometrist with extensive private and public sector experience. In this role, Dr. McGovern reports to the VP for Clinical Administration and is responsible for the quality of care and the professional staff of the UEC.

14